Teach others or be a role model to galvanize your new identity. A social role is powerful. - B. J. Fogg

In contrast, you can’t achieve an aspiration or outcome at any given moment. You cannot suddenly get better sleep. You cannot lose twelve pounds at dinner tonight. You can only achieve aspirations and outcomes over time if you execute the right specific behaviors.

In contrast, you can’t achieve an aspiration or outcome at any given moment.

Despite all this, go big or go home is the way many people approach change. As a result, most people don’t know how to think tiny.