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" "Certainly, we always need to search for new ideas and solutions — invention and discovery move humankind forward — but the biggest problems facing organizations today stem not from a dearth of new management ideas (we’re inundated with them), but primarily from a lack of understanding the basic fundamentals and, most problematic, a failure to consistently apply those fundamentals
James C. "Jim" Collins, III (born 1958) is an American business consultant, author, and lecturer on the subject of company sustainability and growth.
Biography information from Wikiquote
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