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Complacency is the mortal enemy of growth and continued success. It is easy to take success for granted and presume that because we have been successful in the past, success will continue to be our friend in the future. Nothing could be further from the truth. The reality is that you have to work harder the more successful you become—your competitors have learned from your success and are all out to beat you.
"From the pragmatic standpoint of our culture, such an attitude is very bad for business. It might lead to improvidence, lack of foresight, diminished sales of insurance policies, and abandoned savings accounts. Yet this is just the corrective that our culture needs. No one is more fatuously impractical than the "successful" executive who spends his whole life absorbed in frantic paperwork with the objective of retiring in comfort at sixty-five, when it will be all too late."
Achievement will continue at the same or a greater level only if you do not permit the infection of success to take hold of you and your organization. The symptom of that infection is called complacency. Contentment with past accomplishments or acceptance of the status quo can derail an organization quickly. In sports or business, getting to the top is difficult. One of the reasons staying there is so rare is because the infection sets in.
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