On many levels, Google’s moonshot factory is no different from a traditional skunk works. Isolation, for example, is also key to their process. “In a… - Peter Diamandis
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On many levels, Google’s moonshot factory is no different from a traditional skunk works. Isolation, for example, is also key to their process. “In any organization,” says Teller, “the bulk of your people will be climbing the hill they’re standing on. That’s what you want them to do. That’s their job. A skunk works does a totally different job. It’s a group of people looking for a better hill to climb. This is threatening to the rest of the organization. It just makes good sense to separate these two groups.
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Peter Diamandis
Peter H. Diamandis (born May 20, 1961) is an American engineer, physician, and entrepreneur. He is best known as the founder and chairman of the XPRIZE Foundation, and the cofounder and executive chairman of Singularity University. He is also cofounder and former CEO of the Zero Gravity Corporation, cofounder and vice chairman of Space Adventures Ltd., founder and chairman of the Rocket Racing League, cofounder of the International Space University, cofounder of Planetary Resources, cofounder of Celularity, founder of Students for the Exploration and Development of Space, and vice chairman and cofounder of Human Longevity, Inc.
Quirky, Airbnb, and Uber are great examples of entrepreneurs taking advantage of the expanding scale of exponential impact. They have created billion-dollar companies in record time. They are the absolute inverse of everything we believed was true about scaling up a capital-intensive businesses. For most of the twentieth century, scaling up such businesses required massive investments and time. Adding workforce, constructing buildings, developing vastly new product suites — no wonder implementation strategies stretched years into decades. It wasn’t unusual for a board of directors to “bet the company” on a new and extremely expensive direction whose outcome would remain unknown until long after most of those board members retired. That was then.
No simply means begin one level higher.
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Right now we’re enjoying first generation GE crops; soon we’ll have versions that can grow in drought conditions, in saline conditions, crops that are nutritionally fortified, that act as medicines, that increase yields and lower the use for pesticides, herbicides, and fossil fuels. The best designs will do many of these things at once. The Gates Foundation–led effort BioCassava Plus aims to take cassava, one of the world’s largest staple crops, fortify it with protein, vitamins A and E, iron, and zinc; lower its natural cyanide content, make it virus resistant, and storable for two weeks (instead of one day). By 2020, this one genetically modified crop could radically improve the health of the 250 million people for whom it is a daily meal.
