The best properties are rarely for sale. The best employees are rarely job hunting. The best clients are rarely shopping. The best option is usual… - James Clear

The Cycle of Improvement:

1. Awareness – identify what you need to improve.
2. Deliberate practice – focus your conscious effort on the specific area you want to improve.
3. Habit – with practice, the effortful becomes automatic.
4. Repeat – begin again.

In one study, scientists instructed insomniacs to get into bed only when they were tired. If they couldn’t fall asleep, they were told to sit in a different room until they became sleepy. Over time, subjects began to associate the context of their bed with the action of sleeping, and it became easier to quickly fall asleep when they climbed in bed. Their brains learned that sleeping — not browsing on their phones, not watching television, not staring at the clock — was the only action that happened in that room.

Similarly, habits often appear to make no difference until you cross a critical threshold and unlock a new level of performance. In the early and middle stages of any quest, there is often a Valley of Disappointment. You expect to make progress in a linear fashion and it’s frustrating how ineffective changes can seem during the first days, weeks, and even months. It doesn’t feel like you are going anywhere. It’s a hallmark of any compounding process: the most powerful outcomes are delayed. This is one of the core reasons why it is so hard to build habits that last. People make a few small changes, fail to see a tangible result, and decide to stop. You think, “I’ve been running every day for a month, so why can’t I see any change in my body?” Once this kind of thinking takes over, it’s easy to let good habits fall by the wayside. But in order to make a meaningful difference, habits need to persist long enough to break through this plateau — what I call the Plateau of Latent Potential.