I have learned that any fool can write a bad ad, but that i… - Leo Burnett

" "
I have learned that any fool can write a bad ad, but that it takes a real genius to keep his hands off a good one.

Leo Burnett

Sources available for members. Sign up free to see where this quote comes from

English

Collect this quote

About Leo Burnett

Leo Burnett (October 21, 1891 – June 7, 1971) was an American advertising executive and the founder of Leo Burnett Company, Inc. He was responsible for creating some of advertising's most well-known characters and campaigns of the 20th century, including Tony the Tiger, the Marlboro Man, the Maytag Repairman, Toucan Sam, Morris the Cat, the Pillsbury Doughboy, the 7up "Spot",United's "Fly the Friendly Skies", and Allstate's "Good Hands".

All quotes from Leo Burnett Similar Quotes by other Originators

Originators like Leo Burnett:

David Ogilvy Hugh MacLeod Richard Branson Seth Godin Austin Kleon

Additional quotes by Leo Burnett

Friction makes sparks and sparks start creative conflagrations.

A good basic selling idea, involvement and relevancy, of course, are as important as ever, but in the advertising din of today, unless you make yourself noticed and believed, you ain't got nothin'.

Fun without sell gets nowhere, but sell without fun tends to become obnoxious.

I have learned that any fool can write a bad ad, but that it takes a real genius to keep his hands off a good one. - Leo Burnett

About Leo Burnett

Go Premium

Additional quotes by Leo Burnett

Unlimited Quote Collections