Compared to a lot of startups, the Grockit team had a huge advantage: they were tremendously disciplined. A disciplined team may apply the wrong meth… - Eric Ries

Most important, a disciplined team can experiment with its own working style and draw meaningful conclusions.

Validated learning is the process of demonstrating empirically that a team has discovered valuable truths about a startup’s present and future business prospects

we could reduce the failure rate by doing fewer projects of higher quality. Others believe that certain people have an innate gift of knowing the right thing to build. If we can find enough of these visionaries and virtuosos, our problems will be solved. These “solutions” were once considered state of the art in the nineteenth century, too, before people knew about modern management.

focus on the boring stuff: how to measure progress, how to set up milestones, and how to prioritize work.