Silicon Valley is famous for mantras like "move fast and break things" and implementing them through strategies like "minimum viable product" (MVP). … - Annie Duke

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Silicon Valley is famous for mantras like "move fast and break things" and implementing them through strategies like "minimum viable product" (MVP). These types of agile strategies can only work if you have the option to quit. You can't put out an MVP unless you have the ability to pull it back. The whole point is to get information quickly, so you can quit the stuff that isn't working and stick with the things that are worthwhile or develop new things that might work even better.

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Birth Name: Anne LaBarr Lederer
Alternative Names: Anne LaBarr Duke Annie Lederer Anne Lederer
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Barry Schwartz points out in his book, The Paradox of Choice, that this kind of sheep-in-wolf's-clothing decision is more likely to come up the more options you have to choose from. The greater the number of available options, the greater the likelihood that more than one of those options will look pretty good to you. The more options that look pretty good to you, the more time you spend in analysis paralysis. That's the paradox: more choice, more anxiety. Remember, if the only choices are between Paris and a trout cannery, no one has a problem. But what if the choices are Paris or Rome or Amsterdam or Santorini or Machu Picchu? You get the picture. THE ONLY-OPTION TEST For any options you're considering, ask yourself, "If this were the only option I had, would I be happy with it?" A useful tool you can use to break the gridlock is the Only-Option Test. If this were the only thing I could order on the menu . . . If this were the only show I could watch on Netflix tonight . . . If this were the only place I could go for vacation . . . If this were the only college I got accepted to . . . If this were the only house I could buy . . . If this were the only job I got offered . . . The Only-Option Test clears away the debris cluttering your decision. If you'd be happy if Paris were your only option, and you'd be happy if Rome were your only option, that reveals that if you just flip a coin, you'll be happy whichever way the coin lands.

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