Meaning lies as much in the mind of the reader as in the Haiku. - Douglas Hofstadter

"We believe in marbles that disintegrate when we search for them but that are as real as any genuine marble when we're not looking for them. Our very nature is such as to prevent us from fully understanding its very nature. Poised midway between the unvisualizable cosmic vastness of curved spacetime and the dubious, shadowy flickerings of charged quanta, we human beings, more like rainbows and mirages than like raindrops or boulders, are unpredictable self-writing poems — vague, metaphorical, ambiguous, and sometimes exceedingly beautiful. [...] What one gives up on is a childlike sense that things are exactly as they appear, and that our solid-seeming, marble-like "I" is the realest thing in the world; what one acquires is an appreciation of how tenuous we are at our cores, and how wildly different we are from what we seem to be."

Godel showed how a statement about any mathematical formal system (such as the assertion that Principia Mathematica is contradiction-free) can be translated into a mathematical statement inside number theory (the study of whole numbers). In other words, any metamathematical statement can be imported into mathematics, and in its new guise the statement simply asserts (as do all statements of number theory) that certain whole numbers have certain properties or relationships to each other. But on another level, it also has a vastly different meaning that, on its surface, seems as far removed from a statement of number theory as would be a sentence in a Dostoevsky novel.

Context thus changes categorization and can modify how we perceive even the most familiar of items.