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The creative process is a cocktail of instinct, skill, culture and a highly creative feverishness. It is not like a drug; it is a particular state when everything happens very quickly, a mixture of consciousness and unconsciousness, of fear and pleasure, it's a little like making love, the physical act of love.
Artists must also reckon with the uncanny feeling that by the time we’ve finished a new work, we’ve often ended up creating something different from what we set out to do. This feeling of surprise, of the unexpected, can delight or disappoint us. … The creative process is an inexplicable, inspired, crystallizing place where the artist becomes an audience to the work, almost doesn’t know where it came from.
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Entrepreneurship is a creative process, and by its very nature, creativity comes as a surprise to us. To foresee an innovation is in effect to make it. If creativity' were not unexpected, customers could demand it and expert planners could supply it by rote. An economy could be run by demand. But an economy of mind is necessarily impelled by Say's Law ("Supply creates it's own demand."), driven by the unforced surprises of human intellect.
It goes like this: You think you want progress, both for yourself and for the world. But most of the time that’s not actually what you want. You want to feel a gap between what you expected and what actually happened. And the expectation side of that equation is not only important, but it’s often more in your control than managing your circumstances.
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Some people strive to relinquish all expectations and live moment to moment. That is admirable. But I think the important idea here is to take responsibility for our expectations. Get them out into the light. Examine them. Talk about them. If they involve other people, talk to the people involved. Find out if they have similar expectations. See if they’re realistic.
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