Don't forget, the superior Betamax technology did not beat out the substandard VHS technology as the standard format for videotape in the 1980s. - Simon Sinek

We are drawn to leaders and organizations that are good at communicating what they believe.

Instead, managers must become leaders in their own right, which means they must take responsibility for the care and protection of those in their charge, confident that their leaders will take care of them.

difference between repeat business and loyalty. Repeat business is when people do business with you multiple times. Loyalty is when people are willing to turn down a better product or a better price to continue doing business with you.