When you mention someone both of you have in common, all of a sudden the person you’re calling has an obligation not only to you but also to the frie… - Keith Ferrazzi

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When you mention someone both of you have in common, all of a sudden the person you’re calling has an obligation not only to you but also to the friend or associate you just mentioned.

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About Keith Ferrazzi

Keith Ferrazzi is an American author and entrepreneur. He is the founder and CEO of Ferrazzi Greenlight, a Los Angeles-based research and consulting firm. He wrote the New York Times bestselling books Never Eat Alone and Who's Got Your Back?

Biography information from Wikiquote

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you’ll need to be prepared to deliver a high-value proposition. You’ve got very little time to articulate why that person should not try to get off the phone as quickly as possible. Remember, it’s all about them. What can you do for them?

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A goal is a dream with a deadline.” That marvelous definition drives home a very important point. Before you start writing down your goals, you’d better know what your dream is. Otherwise, you might find yourself headed for a destination you never wanted to get to in the first place.

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