the best in the world know they must avoid losing before they can win.

If you can't win, make sure you don't lose.

While the rest of us are chasing victory, the best in the world know they must avoid losing before they can win. It turns out this is a surprisingly effective strategy.

Fight not to win, but to avoid losing. A surefire losing strategy.

We cannot fail to win — unless we fail to try.

If you’re going to lose, don’t lose the lesson.

Avoiding failure leads to success.
The winner is usually the one who makes the least mistakes.
This is true in investing, extreme skiing, business, flying, and many other fields.
Win by not losing. Most people die of cancer and heart disease.
So yes, avoid that.
But those who die from accidents die younger, losing more years of potential life.
So try even harder to avoid accidents.

If you want to win you must first know what losing feels like.

Because as hard as it is to win by fighting, it’s impossible to win by doing nothing.

I wanted to win. No, that’s not right. I simply didn’t want to lose.

You cant win unless you learn how to lose.

To avoid defeat; sometimes it requires more physicality, other times more aggressiveness, and sometimes it’s about technique and creativity. The approach might vary, but the goal is always the same.

We must not lose this battle.

There's an old saying that applies to me: you can't lose a game if you don't play the game. (Act 1, scene 4)