I want to build this business as long as the customers will keep eating my sandwiches. - Jimmy John Liautaud

I graduated second to last in my class. I was a fat kid. I was bullied by others.

I changed the rules for allowing people to buy into my system as a franchisee. I explained in detail how tough running a Jimmy John's can be. I explained the long hours, the unforgiving weather, the late nights, the weekends, and all of the sacrifices that go along with the industry.

If you serve the business, it will serve you. Serve the business, serve the team.