At three and four and five, children may not be able to follow complicated plots and subplots. But the narrative form, psychologists now believe, is … - Malcolm Gladwell

"Western communication has what linguists call a "transmitter orientation" — that is, it is considered the responsibility of the speaker to communicate ideas clearly and unambiguously. ...within a Western cultural context, which holds that if there is confusion, it is the fault of the speaker. But Korea, like many Asian countries, is receiver oriented. It is up to the listener to make sense of what is being said."

In the end, Tipping Points are a reaffirmation of the potential for change and the power of intelligent action. Look at the world around you. It may seem like an immovable, implacable place. It is not. With the slightest push — in just the right place — it can be tipped.

We are bad lie detectors in those situations when the person we’re judging is mismatched.