There can be as much value in the blink of an eye as in months of rational analysis. - Malcolm Gladwell

Those who are successful at creating social epidemics do not just do what they think is right. They deliberately test their intuitions.

The Power of the Glance Thin-slicing is not an exotic gift. It is a central part of what it means to be human. We thin-slice whenever we meet a new person or have to make sense of something quickly or encounter a novel situation. We thin-slice because we have to, and we come to rely on that ability because there are lots of hidden fists out there, lots of situations where careful attention to the details of a very thin slice, even for no more than a second or two, can tell us an awful lot.

A vervet, in other words, is very good at processing certain kinds of vervetish information, but not so good at processing other kinds of information.