People tend to assess the relative importance of issues by the ease with which they are retrieved from memory — and this is largely determined by the… - Daniel Kahneman

For example, students of policy have noted that the availability heuristic
helps explain why some issues are highly salient in the public’s mind while
others are neglected. People tend to assess the relative importance of
issues by the ease with which they are retrieved from memory — and this is
largely determined by the extent of coverage in the media

People tend to assess the relative importance of issues by the ease with which they are retrieved from memory — and this is largely determined by the extent of coverage in the media. Frequently mentioned topics populate the mind even as others slip away from awareness.

Experienced well-being is on average unaffected by marriage, not because marriage makes no difference to happiness, but because it changes some aspects of life for the better and others for the worse.

Intelligence is not only the ability to reason; it is also the ability to find relevant material in memory and to deploy attention when needed. Memory function is an attribute of System 1. However, everyone has the option of slowing down to conduct an active search of memory for all possibly relevant facts — just as they could slow down to check the intuitive answer in the bat-and-ball problem. The extent of deliberate checking and search is a characteristic of System 2, which varies among individuals.

And there is something else, which is very important, I think. Which is that almost all psychological hypotheses are true, that is, in the sense that, you know, directionally, if you have a hypothesis that A really causes B, that it's not true that A causes the opposite [of] B. Maybe A just has very little effect, but hypotheses are true mostly, except mostly they're very weak, they're much weaker than you think...