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After more than ten years as an entrepreneur, I came to reject that line of thinking. I have learned from both my own successes and failures and thos… - Eric Ries
" "After more than ten years as an entrepreneur, I came to reject that line of thinking. I have learned from both my own successes and failures and those of many others that it’s the boring stuff that matters the most. Startup success is not a consequence of good genes or being in the right place at the right time. Startup success can be engineered by following the right process, which means it can be learned, which means it can be taught.
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Ele pedia que cada pessoa considerasse o projeto em que estava trabalhando naquele momento e dedicasse cinco minutos para anotar as suposições do tipo “ato de fé”. Em seguida, pedia que cada pessoa selecionasse apenas uma das LOFA e passasse cinco minutos fazendo um brainstorm de diferentes métricas que poderia utilizar para medir se tal suposição era verdadeira. Finalmente, pedia que cada pessoa selecionasse uma única métrica e fizesse um brainstorm de diferentes MVPs que poderiam gerar aqueles dados. Mesmo após apenas quinze minutos, ele descobriu que sua equipe era capaz de considerar propostas muito mais variadas e interessantes.
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