The rate of growth depends primarily on three things: the p… - Eric Ries

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The rate of growth depends primarily on three things: the profitability of each customer, the cost of acquiring new customers, and the repeat purchase rate of existing customers. The higher these values are, the faster the company will grow and the more profitable it will be. These are the drivers of the company’s growth model.

Eric Ries

The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses Verified in 1 source Sign up to see the complete provenance

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Reid Hoffman Peter Thiel Steve Blank Ben Horowitz Salim Ismail

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if the plan is to see what happens, a team is guaranteed to succeed — at seeing what happens — but won’t necessarily gain validated learning. This is one of the most important lessons of the scientific method: if you cannot fail, you cannot learn.

the business and marketing functions of a startup should be considered as important as engineering and product development and therefore deserve an equally rigorous methodology to guide them.

dot-com flameouts that erroneously believed that they could lose money on each customer but, as the old joke goes, make it up in volume.

The rate of growth depends primarily on three things: the profitability of each customer, the cost of acquiring new customers, and the repeat purchas… - Eric Ries

Additional quotes by Eric Ries