The expectation of an immediate response is the ember that ignites so many fires at work. - Jason Fried

Limited resources force you to make do with what you've got. There's no room for waste. And that forces you to be creative.

Pour yourself into your product and everything around your product too: how you sell it, how you support it, how you explain it, and how you deliver it. Competitors can never copy the you in your product.

Working without a plan may seem scary. But blindly following a plan that has no relationship with reality is even scarier.