It has been my philosophy of life that difficulties vanish when faced boldly. - Isaac Asimov

¡Los anuncios! Un procedimiento para atraer a los desinteresados. ¿Qué le importaba a un fabricante de vehículos terrestres si el deseo de un individuo desconocido hacia su producto era espontáneo o provocado? Si el cliente — esa era la palabra — podía ser artificialmente convencido o sugestionado para sentir tal deseo y actuar en consecuencia, ¿no era eso todo lo que le importaba al fabricante?

How often people speak of art and science as though they were two entirely different things, with no interconnection. An artist is emotional, they think, and uses only his intuition; he sees all at once and has no need of reason. A scientist is cold, they think, and uses only his reason; he argues carefully step by step, and needs no imagination. That is all wrong. The true artist is quite rational as well as imaginative and knows what he is doing; if he does not, his art suffers. The true scientist is quite imaginative as well as rational, and sometimes leaps to solutions where reason can follow only slowly; if he does not, his science suffers.

People who want to do so can lose weight most safely and permanently if they realize that above all they must be patient. ... It is better to eat a little less at each meal than impulse would suggest and to do that constantly. Add to this a little more exercise or activity than impulse suggests and keep that up constantly too. A few less calories taken in each day and a few more used up will decrease weight, slowly, to be sure, but without undue misery. And with better long-range results too.