People are accustomed to thinking of accounting as dry and boring, a necessary evil used primarily to prepare financial reports and survive audits, b… - Eric Ries

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People are accustomed to thinking of accounting as dry and boring, a necessary evil used primarily to prepare financial reports and survive audits, but that is because accounting is something that has become taken for granted.

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Pero las startups tienen la ventaja de ser oscuras, tener un número de clientes patéticamente pequeño y no ser demasiado conocidas. Más que lamentarse por ello, estas ventajas pueden usarse para experimentar sin ser detectadas y entonces hacer un lanzamiento público cuando el producto ya ha sido probado con clientes reales.[24]

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