The human race sleepwalked to oblivion, thinking only of the corporate logos on it's shroud. - J. G. Ballard

The ambiguous role of the car crash needs no elaboration — apart from our own deaths, the car crash is probably the most dramatic event in our lives, and in many cases the two will coincide. Aside from the fact that we generally own or are at the controls of the crashing vehicle, the car crash differs from other disasters in that it involves the most powerfully advertised commercial product of this century, an iconic entity that combines the elements of speed, power, dream and freedom within a highly stylized format that defuses any fears we may have of the inherent dangers of these violent and unstable machines.

The Chinese enjoyed the grim spectacle of death, Jim had decided, as a way of reminding themselves of how precariously they were alive. They liked to be cruel for the same reason, to remind themselves of the vanity of thinking that the world was anything else.

The ultimate concept car will move so fast, even at rest, as to be invisible.