Lean thinking defines value as providing benefit to the customer; anything else is waste. - Eric Ries

Anything those customers experience from their interaction with a company should be considered part of that company’s product.

Os guardiões atrasam o trabalho de outras áreas funcionais por meio de avaliações, burocracia e regras rígidas. Áreas funcionais facilitadoras ajudam as equipes a acelerar seu trabalho.

Zero invites imagination, but small numbers invite questions about whether large numbers will ever materialize.