In a world of infinite choice, context—not content—is king.… - Chris Anderson

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In a world of infinite choice, context—not content—is king. (Chris Anderson quoting Rob Reid)

Chris Anderson

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About Chris Anderson

Chris Anderson (born July 9, 1961) is editor-in-chief of Wired, which has won a National Magazine Award for general excellence three times during his tenure.

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Kevin Kelly Peter Diamandis Peter Thiel Guillermo Rauch Salim Ismail

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A Long Tail is just culture unfiltered by economic scarcity.

Broadly, the Long Tail is about abundance. Abundant shelf space, abundant distribution, abundant choice.

The ultimate cost reduction is eliminating atoms entirely and dealing only in bits.

In a world of infinite choice, context—not content—is king. (Chris Anderson quoting Rob Reid) - Chris Anderson

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