The goal is not to do business with everybody who needs what you have. The goal is to do business with people who believe what you believe. - Simon Sinek

Leadership takes work. It takes time and energy. The effects are not always easily measured and they are not always immediate. Leadership is always a commitment to human beings.

Cuando llenas una organización con gente que encaja bien, con aquellos que creen en lo que crees tú, el éxito llega sin más.

The difference between an organization where people are extrinsically rewarded to give their all and one where people are intrinsically motivated to do so is the difference between an organization filled with mercenaries versus one filled with zealots.