A goal without a plan is just a wish.

A goal without real consequences is wishful thinking. Good follow-through doesn't depend on the right intentions. It depends on the right incentives.

All Thinking is Wishful.

Sometimes the obvious is only wishful thinking.

consider that your ultimate goal may not be quantitative.

If your goal does not have a schedule, it is a dream.

An ideal can’t be measured. It’s there for emotional, psychological, and intellectual motivation, but it’s not there for measurement.

Tout objectif sans plan n'est qu'un souhait. [A goal without a plan is just a wish.]

The goal that can be named is not the goal

Unsuccessful people carry their goals around in their head like marbles rattling around in a can, and we say a goal that is not in writing is merely a fantasy.

Even the extent to which our desires and goals are fulfilled creates a misleadingly optimistic impression of how well our lives are going. This is because there is actually a form of self “censorship” in the formulation of our desires and goals. While many of them are never fulfilled, there are many more potential desires and goals that we do not even formulate because we know that they are unattainable. For example, we know that we cannot live for a few hundred years and that we cannot gain expertise in all the subjects in which we are interested. Thus, we set goals that are less unrealistic (even if many of them are nonetheless somewhat optimistic). Thus, one hopes to live a life that is, by human standards, a long life, and we hope to gain expertise in some, perhaps very focused, area. What this means is that, even if all our desires and goals were fulfilled, our lives are not going as well as they would be going if the formulation of our desires had not been artificially restricted.

A goal is not always meant to be reached, it often serves simply as something to aim at.

Goals are fake. Nearly all of them are artificial targets set for the sake of setting targets. These made-up numbers then function as a source of unnecessary stress until they’re either achieved or abandoned

The whole iconography of ancient science is simply the fruit of wishful thinking.