We will continue to be in the phone market not as defined by today's market leaders, but by what it is that we can uniquely do in what is the most ul… - Satya Nadella

Microsoft has a long history of taking a principled approach to how we live up to our mission of empowering every person and every organization on the planet to achieve more with technology platforms and tools, while also standing up for our enduring values and ethics.

We need to ask ourselves not only what computers can do, but what computers should do.

AI is going to be one of the trends that is going to be the next big shift in technology. It's going to be AI at the edge, AI in the cloud, AI as part of SaaS applications, AI as part of in fact even infrastructure. And to me, to be the leader in it, it's not enough just to sort of have AI capability that we can exercise—you also need the ability to democratize it so that every business can truly benefit from it. That to me is our identity around AI.