As we explained earlier, HOWs must be actions because they … - Simon Sinek

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As we explained earlier, HOWs must be actions because they are the things you do to bring your WHY to life. Traits and attributes, such as "honesty," or adjectives, such as "determined," are not actions. We turn themes into HOWs by making them actionable.

Simon Sinek

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Birth Name: Simon Oliver Sinek

Alternative Names: Simon O. Sinek

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Don Soderquist John C. Maxwell Howard Schultz Seth Godin Patrick Lencioni

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As we explained earlier, HOWs must be actions because they are the things you do to bring your WHY to life. Traits and attributes, such as "honesty,"… - Simon Sinek

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