To adapt to the reality of scale, meanwhile, Musk employs a number of other strategies. We'll start with first principles, which is a lesson he borro… - Peter Diamandis

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To adapt to the reality of scale, meanwhile, Musk employs a number of other strategies. We'll start with first principles, which is a lesson he borrowed from physics. "Physics training is a good framework for reasoning," explains Musk. "It forces you to boil things down to their most fundamental truths and then connect those truths in a way that lets you understand reality. This gives you a way to attack the counterintuitive, a way of figuring out things that aren't obvious. When you're trying to create a new product or service, I think it's critical to use this framework for reasoning. It takes a lot of mental energy, but it's still the right way to do it."

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About Peter Diamandis

Peter H. Diamandis (born May 20, 1961) is an American engineer, physician, and entrepreneur. He is best known as the founder and chairman of the XPRIZE Foundation, and the cofounder and executive chairman of Singularity University. He is also cofounder and former CEO of the Zero Gravity Corporation, cofounder and vice chairman of Space Adventures Ltd., founder and chairman of the Rocket Racing League, cofounder of the International Space University, cofounder of Planetary Resources, cofounder of Celularity, founder of Students for the Exploration and Development of Space, and vice chairman and cofounder of Human Longevity, Inc.

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Native Name: Peter H. Diamandis
Alternative Names: Dr. Peter Diamandis Dr. Peter H. Diamandis
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Greenblatt is not alone in this assertion. Many believe water is an issue of money and will be best solved locally, and without the aid of techie gizmos. It’s an opinion based on hindsight. The last century saw governments dithering while they searched for a high-tech, silver-bullet solution. Millions died in the interim, and the world is full of gadgets either unsuitable for the ruggedness of their deployment area or impossible to maintain because supply chains did not extend far enough.

Three hundred years ago, 2 percent of the world’s population lived in cities. Two hundred years ago, it was 10 percent. But the Industrial Revolution’s steam-powered punch forever altered those numbers. Between 1870 and 1920, 11 million Americans left the country for the city. In Europe, 25 million more crossed an ocean to settle, predominantly, in US cities. By 1900, 40 percent of the United States had urbanized. By 1950, it was 50 percent. By the turn of the millennium, 80 percent.

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And this is one of the first things one learns from Musk's example — he is relentless in his pursuit of the bold and, the bigger point, totally unfazed by scale. When he couldn't get a job, he started a company. When Internet commerce stalled, he reinvented banking. When he couldn't find decent launch services for his Martian greenhouse, he went into the rocket business. And as a kicker, because he never lost interest in the problem of energy, he started both an electric car and a solar energy company. It is also worth pointing out that Tesla is the first successful car company started in America in five decades and that SolarCity has become one of the nation's largest residential solar providers.9 All told, in slightly less than a dozen years, Musk's appetite for bold has created an empire worth about $30 billion.10 So what's his secret? Musk has a few, but none are more important to him than passion and purpose. "I didn't go into the rocket business, the car business, or the solar business thinking this is a great opportunity. I just thought, in order to make a difference, something needed to be done. I wanted to have an impact. I wanted to create something substantially better than what came before.

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