A company's culture is often buried so deeply inside rituals, assumptions, attitudes, and values that it becomes transparent to an organization's mem… - Rob Goffee

Small businessmen and entrepreneurs came firmly back in fashion when this book was first published in 1980. As the Western economies moved into recession, many governments, particularly Mrs Thatcher’s administration, looked to the entrepreneurial spirit of the small businessman to rejuvenate and revitalise Western society.

For us, an authentic organization is one in which you can be your best self, you can identify with the organizational purpose, you can understand and trust it. These are the qualities that came through from interviews with individuals working in organizations around the world.

Highly engaged employees are, on average, 50% more likely to exceed expectations that the least-engaged workers. And companies with highly engaged people outperform firms with the most disengaged folks- by 54% in employee retention, by 89% in customer satisfaction, and by fourfold in revenue growth.