Fuck that. People should be missing out! Most people should miss out on most things most of the time. That’s what we try to encourage at Basecamp. JO… - Jason Fried

Most people should miss out on most things most of the time.

Much corporate anxiety comes from the realization that the company has been doing the wrong thing, but it’s too late to change direction because of the “Plan.” “We’ve got to see it through!” Seeing a bad idea through just because at one point it sounded like a good idea is a tragic waste of energy and talent.

You’re better off focusing on getting your story into a trade publication or picked up by a niche blogger. With these outlets, the barrier is much lower. You can send an e-mail and get a response (and maybe even a post) the same day. There’s no editorial board or PR person involved. There’s no pipeline your message has to go through.

you’d be amazed how much quality collective thought can be captured using two simple tools: a voice connection and a shared screen.