The perfect target market for a startup is a small group of particular people concentrated together and served by few or no competitors. - Peter Thiel

perfect target market for a startup is a small group of particular

In the real world outside economic theory, every business is successful exactly to the extent that it does something others cannot. Monopoly is therefore not a pathology or an exception. Monopoly is the condition of every successful business.

Monopolists can afford to think about things other than making money; non-monopolists can’t.

The first step to thinking clearly is to question what we think we know about the past.