David Goggins Quotes

The 40% Rule can be applied to everything we do. Because in life almost nothing will turn out exactly as we hope. There are always challenges, and whether we are at work or school, or feeling tested within our most intimate or important relationships, we will all be tempted to walk away from commitments, give up on our goals and dreams, and sell our own happiness short at some point. Because we will feel empty, like we have no more to give, when we haven’t tapped even half of the treasure buried deep in our minds, hearts, and souls.

"We all owe it ourselves to stand for something. Principles give us a foundation — solid ground we can trust and build on as we continue to redefine what's possible in our own lives. Sure, some will be put off by your dedication and level of effort. Others will call you obsessed or think that you've gone crazy. When they do, smile and say, "I'm not crazy. I'm just not you.

Then I thought of an English middle-distance runner from back in the day named Roger Bannister. When Bannister was trying to break the four-minute mile in the 1950s, experts told him it couldn’t be done, but that didn’t stop him. He failed again and again, but he persevered, and when he ran his historic mile in 3:59.4 on May 6, 1954, he didn’t just break a record, he broke open the floodgates simply by proving it possible. Six weeks later, his record was eclipsed, and by now over 1,000 runners have done what was once thought to be beyond human capability.

Every minute you spend feeling sorry for yourself is another minute not getting better, another morning you miss at the gym, another evening wasted without studying. Another day burned when you didn’t make any progress toward your dreams, ambitions, and deepest desires. The ones you’ve had in your head and heart your entire life.

Because there is no finish line. There is always more to learn, and you will always have weaknesses to strengthen if you want to become as hard as woodpecker lips.

Most wars are won or lost in our own heads, and when we’re in a foxhole we usually aren’t alone, and we need to be confident in the quality of the heart, mind, and dialogue of the person hunkered down with us. Because at some point we will need some empowering words to keep us focused and deadly.

Insanity is doing the same thing over and over again and expecting a different result.

Heraclitus, a philosopher born in the Persian Empire back in the fifth century BC, had it right when he wrote about men on the battlefield. “Out of every one hundred men,” he wrote, “ten shouldn’t even be there, eighty are just targets, nine are the real fighters, and we are lucky to have them, for they make the battle. Ah, but the one, one is a warrior…

Control your mindset. Dominate your thought process. This life is all a fucking mind game. Realize that. Own it!

It's funny, humans tend to hatch our most challenging goals and dreams, the ones that demand the our greatest effort yet promise absolutely nothing, when we are tucked into our comfort zones.

A lot of us surround ourselves with people who speak to our desire for comfort. Who would rather treat the pain of our wounds and prevent further injury than help us callous over them and try again. We need to surround ourselves with people who will tell us what we need to hear, not what we want to hear, but at the same time not make us feel we’re up against the impossible.

Yes, it was miserable, but I fucking loved it. I thrived off of the barbaric beauty of seeing the soul of a man destroyed, only to rise again and overcome every obstacle in his path.

Roger that. It ain’t your fucking fault that you were dealt a bad hand, but…it is your responsibility. How long will you allow your past to hold you back before you finally take control of your future?

The reason it’s important to push hardest when you want to quit the most is because it helps you callous your mind. It’s the same reason why you have to do your best work when you are the least motivated.

The bottom line is that life is one big mind game. The only person you are playing against is yourself.