American publicist and author
Howard Bloom (born June 25, 1943) is an American author and scientific thinker, and served as a publicist for musicians in the popular music industry, transforming and launching the careers of many rock stars.
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The particles of this cosmos rock and roll to their own self-generated beat. They defy the rules of arithmetic. Protons plus neutrons... equals music. Is this harmony... entropy? ...No. ...it's social behavior ...riddled with form. And it's so antientropic that those in the scientific world who are trying desparately to rescue entropy... call it "negentropy." …Entropy is a very big assumption.
Conformity-enforcing packs of viscious children and adults gradually shape the social complexes we know as religion, science, corporations, ethnic groups, and even nations. The tools of our cohesion include ridicule, rejection, snobbery, self-righteousness, assault, torture, and death by stoning, lethal injection, or the noose. A collective brain may sound warm and fuzzily New Age, but one force lashing it together is abuse.
From our best qualities come our worst. From our urge to pull together comes our tendency to pull apart. From our devotion to higher good comes our propensity to the foulest atrocities. From our commitment to ideals come our excuse to hate. Since the beginning of history, we have been blinded by evil's ability to don a selfless disguise. We have failed to see that our finest qualities often lead us to the actions we most abhor—murder, torture, genocide, and war.
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The microbial brain—gifted with long-range transport, data trading, genetic variants... and the ability to reinvent genomes—began its operations some 91 trillion bacterial generations before the birth of the Internet. Ancient bacteria, if they functioned like those today, had mastered the art of worldwide information exchange. ...The earliest microorganisms would have used planet-sweeping currents of wind and water to carry the scraps of genetic code...
The greatest human evils are not those that individuals perform in private, the tiny transgressions against some arbitrary social standard we call sins. The ultimate evils are the mass murders that occur in revolution and war, the large-scale savageries that arise when one agglomeration of humans tries to dominate another: the deeds of the social group. ...only group efforts can save us from the sporadic insanities of the group.