Phil Knight Quotes

"He was waiting for me to bend, to up my offer, but for once in my life I had leverage, because I had nothing left to give. "Take it or leave it" is like four of a kind. Hard to beat."

I feel in my heart this is a war we can win. And if we win it, when we win it, I see great things for us on the other side of victory. We are still alive, people. We are still. Alive.

Somebody may beat me — but they’re going to have to bleed to do it.

He’s one of the best storytellers in the history of Nike. My favorite, naturally, is the one about the day we went public. He sat his parents down and told them the news. “What does that mean?” they whispered. “It means your original eight-thousand-dollar loan to Phil is worth $1.6 million.” They looked at each other, looked at Woodell. “I don’t understand,” his mother said. If you can’t trust the company your son works for, who can you trust?

Like books, sports give people a sense of having lived other lives, of taking part in other people’s victories. And defeats. When sports are at their best, the spirit of the fan merges with the spirit of the athlete.

It was my first real awareness that not everyone in this world will like us, or accept us, that we’re often cast aside at the very moment we most need to be included.

It would be nice to help them avoid the typical discouragements. I’d tell them to hit pause, think long and hard about how they want to spend their time, and with whom they want to spend it for the next forty years. I’d tell men and women in their midtwenties not to settle for a job or a profession or even a career. Seek a calling. Even if you don’t know what that means, seek it. If you’re following your calling, the fatigue will be easier to bear, the disappointments will be fuel, the highs will be like nothing you’ve ever felt. I’d like to warn the best of them, the iconoclasts, the innovators, the rebels, that they will always have a bull’s-eye on their backs. The better they get, the bigger the bull’s-eye. It’s not one man’s opinion; it’s a law of nature. I’d like to remind them that America isn’t the entrepreneurial Shangri-La people think. Free enterprise always irritates the kinds of trolls who live to block, to thwart, to say no, sorry, no. And it’s always been this way. Entrepreneurs have always been outgunned, outnumbered. They’ve always fought uphill, and the hill has never been steeper. America is becoming less entrepreneurial, not more. A Harvard Business School study recently ranked all the countries of the world in terms of their entrepreneurial spirit. America ranked behind Peru. And those who urge entrepreneurs to never give up? Charlatans. Sometimes you have to give up. Sometimes knowing when to give up, when to try something else, is genius. Giving up doesn’t mean stopping. Don’t ever stop. Luck plays a big role. Yes, I’d like to publicly acknowledge the power of luck. Athletes get lucky, poets get lucky, businesses get lucky. Hard work is critical, a good team is essential, brains and determination are invaluable, but luck may decide the outcome. Some people might not call it luck. They might call it Tao, or Logos, or Jñāna, or Dharma. Or Spirit. Or God. Put it this way. The harder you work, the better your Tao. And since no one has ever adequate

Even after going public, there were so many problems. “We have so much opportunity, but we’re having a terrible time getting managers who can seize those opportunities. We try people from the outside, but they fail, because our culture is so different.” Mr. Hayami nodded. “See those bamboo trees up there?” he asked. “Yes.” “Next year . . . when you come . . . they will be one foot higher.” I stared. I understood.

There was one old fan in the corner of our train car, the blades barely moving the hot dust around. To get cool, Chinese passengers thought nothing of stripping down to their underwear, and Hayes and Strasser thought this gave them license to do the same. If I live to be two hundred years old, I won’t forget the sight of those leviathans walking up and down the train car in their T-shirts and BVDs. Nor will any Chinese man or woman who was on the train that day. Before leaving China we had a final

Trade is the path of coexistence, cooperation.

just keep going. Don’t stop. Don’t even think about stopping until you get there, and don’t give much thought to where “there” is. Whatever comes, just don’t stop.

Before running a big race, you always want to walk the track.

He was easy to talk to, and easy not to talk to-equally important qualities in a friend. Essential in a travel companion.

When you see only problems, you’re not seeing clearly.

I thought back on my running career at Oregon. I’d competed with, and against, men far better, faster, more physically gifted. Many were future Olympians. And yet I’d trained myself to forget this unhappy fact. People reflexively assume that competition is always a good thing, that it always brings out the best in people, but that’s only true of people who can forget the competition. The art of competing, I’d learned from track, was the art of forgetting, and I now reminded myself of that fact. You must forget your limits. You must forget your doubts, your pain, your past.