Steve Jobs Quotes

Design is not limited to fancy new gadgets. Our family just bought a new washing machine and dryer. We didn’t have a very good one so we spent a little time looking at them. It turns out that the Americans make washers and dryers all wrong. The Europeans make them much better – but they take twice as long to do clothes! It turns out that they wash them with about a quarter as much water and your clothes end up with a lot less detergent on them. Most important, they don’t trash your clothes. They use a lot less soap, a lot less water, but they come out much cleaner, much softer, and they last a lot longer. We spent some time in our family talking about what’s the trade-off we want to make. We ended up talking a lot about design, but also about the values of our family. Did we care most about getting our wash done in an hour versus an hour and a half? Or did we care most about our clothes feeling really soft and lasting longer? Did we care about using a quarter of the water? We spent about two weeks talking about this every night at the dinner table. We’d get around to that old washer-dryer discussion. And the talk was about design. We ended up opting for these Miele appliances, made in Germany. They’re too expensive, but that’s just because nobody buys them in this country. They are really wonderfully made and one of the few products we’ve bought over the last few years that we’re all really happy about. These guys really thought the process through. They did such a great job designing these washers and dryers. I got more thrill out of them than I have out of any piece of high tech in years.

Vaše vreme je ograničeno. Stoga, nemojte ga protraćiti tako što ćete živeti tuđi život. Nemojte upasti u zamku i živeti sa mišljenjem drugih ljudi. Ne dozvolite da buka stavova i mišljenja drugih potisne vaš unutarnji glas. I najvažnije, imajte hrabrosti da sledite svoje srce i svoju intuiciju. Oni već nekako znaju šta želite postati. Sve ostalo je sporedno

My observation is that the doers are the major thinkers. The people that really create the things that change this industry are both the thinker and doer in one person. And if we really go back and we examine, you know, did Leonardo have a guy off to the side that was thinking five years out in the future what he would paint or the technology he would use to paint it? Of course not. Leonardo was the artist, but he also mixed all his own paints. He also was a fairly good chemist. He knew about pigments, knew about human anatomy. And combining all of those skills together, the art and the science, the thinking and the doing, was what resulted in the exceptional result. And there is no difference in our industry. The people that have really made the contributions have been the thinkers and the doers.

Do you want to spend the rest of your life selling sugared water or do you want a chance to change the world?

Here's to the crazy ones. The misfits. The rebels. The troublemakers. The round pegs in the square holes. The ones who see things differently. They're not fond of rules. And they have no respect for the status quo. You can quote them, disagree with them, glorify or vilify them. About the only thing you can't do is ignore them. Because they change things. They push the human race forward. And while some may see them as the crazy ones, we see genius. Because the people who are crazy enough to think they can change the world, are the ones who do.

The axis today is not liberal and conservative, the axis is constructive-destructive.

If you just sit and observe, you will see how restless your mind is. If you try to calm it, it only makes it worse, but over time it does calm, and when it does, there's room to hear more subtle things - that's when your intuition starts to blossom and you start to see things more clearly and be in the present more. Your mind just slows down, and you see a tremendous expanse in the moment. You see so much more than you could see before. It's a discipline; you have to practice it.

«Por cierto, ¿qué has creado tú que sea tan genial? ¿Has fabricado algo o te limitas a criticar el trabajo de los demás y a menospreciar sus motivaciones?».

We also know first hand that Flash is the number one reason Macs crash.

If I were to die tomorrow, would I be doing what I’m about to do today?

There are sneakers that cost more than an iPod.

Khi bạn là thợ mộc đang đóng một cái tủ ngăn kéo đẹp, bạn sẽ không sử dụng một tấm gỗ dán cho phần lưng, cho dù mặt lưng đối diện với tường và sẽ chẳng ai thấy nó. Bạn biết nó ở đó, và bạn sẽ sử dụng một tấm gỗ đẹp cho phần lưng. Bởi để bạn có thể ngủ yên vào buổi đêm, thẩm mỹ và chất lượng phải được thực hiện đồng bộ.

Apple at the core, its core value, is that we believe that people with passion can change the world for the better. … And that those people who are crazy enough to think they can change the world are the ones who actually do.

Simple can be harder than complex. You have to work hard to get your thinking clean to make it simple. But it's worth it in the end because once you get there, you can move mountains.

You've baked a really lovely cake, but then you've used dog shit for frosting.