Business is not (and has never been) rocket science — it - Josh Kaufman

At the core, all successful businesses sell the promise of some combination of money, status, power, love, knowledge, protection, pleasure, and excitement. The better you articulate how your offer satisfies one or more of these drives, the more attractive your offer will become.

6. Eliminate distractions in your environment. 7. Use spaced repetition and reinforcement for memorization. 8. Create scaffolds and checklists.

Don’t go around saying the world owes you a living. The world owes you nothing — it was here first. — MARK TWAIN, GREAT AMERICAN NOVELIST