Risk is what’s left over when you think you’ve thought of everything.

Risk comes from not knowing what

Risk comes from not knowing what you're doing

Risk comes from not knowing what you're doing.

Whenever you create anything, you take a risk. And that includes your life. It may work out, it may not. It may be well received, it may not be. . . .
It's always a risk to take action. It might not work, it might blow up in your face, you might lose money, you might fail. No one may get it.

But that's not the only risk. There's another risk: the risk of not trying it.

How is not trying a risk? You risk settling and continuing in the same direction in the same way, wondering about other paths and possibilities, believing that this is as good as it gets while discontent gnaws away at your soul.

Most people view risk taking primarily as a way to make money. Bearing higher risk generally produces higher returns...But it can’t always work that way, or else risk investments wouldn't be risky. And when risk bearing doesn't work, it really doesn't work, and people are reminded what risk's all about.

What you risk reveals what you value. (p.91)

Most people view risk taking primarily as a way to make money. Bearing higher risk generally produces higher returns...But it can’t always work that way, or else risky investments wouldn't be risky. And when risk bearing doesn't work, it really doesn't work, and people are reminded what risk's all about.

You're not your circumstances, you're not what happens to you, you're what you make of it.

No safety without risk, and what you risk reveals what you value.

Here's the essence of risk management: Risk no more than you can afford to lose, and also risk enough so that a win is meaningful. If there is no such amount, don't play.

Once danger becomes its own reward, risk moves from a threat to be avoided to a challenge to be risen toward. An entirely new relationship with fear begins to develop. When risk is a challenge, fear becomes a compass — literally pointing people in the direction they need to go next (i.e., the direction that produces more flow). “If you’re interested in mastery,” says University of Cambridge, England, neuropsychologist Barbara Sahakian, “you have to learn this lesson. To really achieve anything, you have to be able to tolerate and enjoy risk. It has to become a challenge to look forward to. In all fields, to make exceptional discoveries you need risk — you’re just never going to have a breakthrough without it.

Everything is what you make of it, even yourself.

There are, of course, risks. In fact, there are three distinct kinds of risk: the known ones which we can and shall prepare against; the known ones which we must trust to luck to avoid; and the entirely unknown.