Your story is a symphony, not a note. - Seth Godin

out that expending emotional labor, working without a map, and driving in the dark involve confronting fear and living with the pain of vulnerability. The artist comes to a détente with these emotions and, instead of fighting with them, dances with them. The linchpin connects as a result of the indispensable nature of her contribution. The artist, on the other hand, connects because that’s what art is. The artist touches part of what it means to be truly human and does that work again and again.

Marketing is too important to be left to the marketing department.” David Packard

We drink the can, not the beverage.