As you likely now know, I have crafted thousands of offers over the last decade. Most failed. Some did okay. And some struck gold . . . but I never r… - Alex Hormozi

it is far better to have understood why you failed than to be ignorant of why you succeeded.

So many people are afraid to start something new because they think they’re about to lose what they have. But losing what you have only matters if you can’t get it back. And the reality is - the door to mediocrity is always open. So you have one of the few asymmetric bets in life. Risk nothing to gain everything.

When you go after your dreams, you’re not closing any doors, just opening them.

In an age where all skills will be done by AI, what’s left will be the ability to handle uncertainty and rejection.

You’ll still be rewarded for courage to take risk and the ability able to handle criticism.

Cowards will still lose no matter what they have at their fingertips.

"Passion" comes from the Latin “passio” which means "suffering" and "endurance."

So people think that following your passion means doing something you love, when it really means finding something that you are willing to suffer for.