American blogger
American blogger
Born: June 30, 1982
Alternative Names:
Ramit Singh Sethi
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Rule #1: People pay me for the value I create. In other words, if I create value, people will be more than happy to pay me for it. Rule #2. The more I make, the more value I can create. I can invest back into the business, by building systems, creating technology, and hiring new people. Rule #3. Money is a marker that I'm doing the right thing. We're going to avoid fake proxies of success, like how many people like my Facebook page. Instead, we'll focus on the ultimate sign that you've created something the world wants: Sales.
If fear of failure is paralyzing you, then I strongly recommend you set a tiny, realistic goal for the day. When you achieve it, then move on to the next tiny, realistic goal. Your business is going to see better results from taking action on small goals then dreaming about unrealistic big goals that you never achieve.
Marshall Goldsmith, one of the world's top executive coaches, put it to me this way: "Your biggest challenge [is] customer selection. You pick the right customer, you win. You pick the wrong customer, you lose. Focus on helping great people get better." Ultimately, this is your business. It's up to you to run your business as you see fit, and serve the customers you want to serve. In our experience, business is the most fun (and most profitable) when you focus on helping great people get better.
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If you use generic phrases like "feeling motivated" and "I'm going to buckle down," I can tell you you're already going to fail. And after failing multiple times, you'll start to see yourself as a "person who fails." In other words, you start to believe, "I'm not the kind of person who can succeed in business."