What will happen once we can ask Google, ‘Hi Google, based on everything you know about cars, and based on everything you know about me (including my… - Yuval Noah Harari

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What will happen once we can ask Google, ‘Hi Google, based on everything you know about cars, and based on everything you know about me (including my needs, my habits, my views on global warming, and even my opinions about Middle Eastern politics) – what is the best car for me?’ If Google can give us a good answer to that, and if we learn by experience to trust Google’s wisdom instead of our own easily manipulated feelings, what could possibly be the use of car advertisements?

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About Yuval Noah Harari

Yuval Noah Harari (Hebrew: יובל נח הררי; born 24 February 1976) is an Israeli professor of history at the Hebrew University of Jerusalem and the author of Sapiens: A Brief History of Humankind.

Biography information from Wikiquote

Also Known As

Native Name: יובל נח הררי
Alternative Names: Yuval N. Harari
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Additional quotes by Yuval Noah Harari

This is a key to understanding our history and psychology. Genus Homo’s position in the food chain was, until quite recently, solidly in the middle. For millions of years, humans hunted smaller creatures and gathered what they could, all the while being hunted by larger predators. It was only 400,000 years ago that several species of man began to hunt large game on a regular basis, and only in the last 100,000 years – with the rise of Homo sapiens – that man jumped to the top of the food chain. That spectacular leap from the middle to the top had enormous consequences. Other animals at the top of the pyramid, such as lions and sharks, evolved into that position very gradually, over millions of years. This enabled the ecosystem to develop checks and balances that prevent lions and sharks from wreaking too much havoc. As lions became deadlier, so gazelles evolved to run faster, hyenas to cooperate better, and rhinoceroses to be more bad-tempered. In contrast, humankind ascended to the top so quickly that the ecosystem was not given time to adjust. Moreover, humans themselves failed to adjust. Most top predators of the planet are majestic creatures. Millions of years of dominion have filled them with self-confidence. Sapiens by contrast is more like a banana republic dictator. Having so recently been one of the underdogs of the savannah, we are full of fears and anxieties over our position, which makes us doubly cruel and dangerous. Many historical calamities, from deadly wars to ecological catastrophes, have resulted from this over-hasty jump.

In less than a hundred years the Germans organised themselves into six very different systems: the Hohenzollern Empire, the Weimar Republic, the Third Reich, the German Democratic Republic (aka communist East Germany), the Federal Republic of Germany (aka West Germany), and finally democratic reunited Germany. Of course the Germans kept their language and their love of beer and bratwurst. But is there some unique German essence that distinguishes them from all other nations, and that has remained unchanged from Wilhelm II to Angela Merkel?

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