Value is not determined by those who set the price. Value is determined by those who choose to pay it. - Simon Sinek

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Engraved portrait of Simon Sinek, facing right

Value is not determined by those who set the price. Value is determined by those who choose to pay it.

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Portrait adapted from Wikimedia Commons, Lance Cpl. Brendan Mullin (Public domain / CC0)

Also Known As

Birth Name: Simon Oliver Sinek
Alternative Names: Simon O. Sinek

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An infinite mindset embraces abundance whereas a finite mindset operates with a scarcity mentality. In the Infinite Game we accept that “being the best” is a fool’s errand and that multiple players can do well at the same time.

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