If you want to know the truth about what you’ve built, you have to ship it. You can test, you can brainstorm, you can argue, you can survey, but only… - Jason Fried

you can brainstorm, you can argue, you can survey, but only shipping will tell you whether you’re going to sink or swim.

People will respect you more if you are open, honest, public, and responsive during a crisis. Don’t hide behind spin or try to keep your bad news on the down low.

Contrast (failure) that with learning from your successes. Success gives you real ammunition. When something succeeds, you know what worked - and you can do it again. And the next time, you'll probably do it even better.

Calm is protecting people’s time and attention. Calm is about 40 hours of work a week. Calm is reasonable expectations. Calm is ample time off. Calm is smaller. Calm is a visible horizon. Calm is meetings as a last resort. Calm is asynchronous first, real-time second. Calm is more independence, less interdependence. Calm is sustainable practices for the long term. Calm is profitability.