3-factor authenticator for decisions: 1). Luck razor - What do I think will produce the most luck in the future 2). Story razor - What do I think wil… - George Mack

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3-factor authenticator for decisions: 1). Luck razor - What do I think will produce the most luck in the future 2). Story razor - What do I think will make for the best story 5 years from now? 3). Alive razor - What makes me feel the most alive behind the eyes? If all 3, go.

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About George Mack

George Mack is a British writer, advertising strategist, and entrepreneur renowned for viral essays and X threads on mental models, marketing psychology, and high agency—a proactive mindset of clear thinking, action bias, and shaping reality.

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Additional quotes by George Mack

Never argue with a professional cynic online. Instead, try and find their earliest ever work. Often when I go scroll back far enough, I'll discover an old version of them that had hope, that had optimism, that had agency. And then some rejection happened.
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The easiest way I’ve found to increase my agency is to create two characters in my head:

Person A - Low agency self
Person B - High agency self

Ask: What would person A do? And what would person B do?

Ironically, Person A never asks this question. He acts on autopilot.
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