A Just Cause must be: For something — affirmative and optimistic Inclusive — open to all those who would like to contribute Service oriented — for the primary benefit of others Resilient — able to endure political, technological and cultural change Idealistic — big, bold and ultimately unachievable

It is an odd fact that anyone who wishes to start a war must always make it appear that he is fighting in a just cause even if the real motive is naked aggression. Fortunately for the would-be aggressor, a "just cause" is very easy to find.

No just cause is futile, even if it’s lost, if it helps make the future better than the past.

Whatever is, is in its causes just.

Unjust Cause: This art is worth more than ten thousand staters, that one should choose the worse cause, and nevertheless be victorious. (tr. Hickie 1853, vol. 1, Perseus)

Being the best simply cannot be a Just Cause, because even if we are the best (based on the metrics and time frames of our own choosing), the position is only temporary. The game doesn’t end once we get there; it keeps going. And because the game keeps going, we often find ourselves playing defense to maintain our cherished ranking. Though saying “we are the best” may be great fodder for a rah-rah speech to rally a team, it makes for a weak foundation upon which to build an entire company. Infinite-minded leaders understand that “best” is not a permanent state. Instead, they strive to be “better.” “Better” suggests

If lawyers were to undertake no causes till they were sure they were just, a man might be precluded altogether from a trial of his claim, though, were it judicially examined, it might be found a very just claim.

All organizations start with WHY, but only the great ones keep their WHY clear year after year. Those who forget WHY they were founded show up to the race every day to outdo someone else instead of to outdo themselves. The pursuit, for those who lose sight of WHY they are running the race, is for the medal or to beat someone else.

This liberalism says, in other words, that what makes the just society just is not the telos or purpose or end at which it aims, but precisely its refusal to choose in advance among competing purposes and ends. In its constitution and its laws, the just society seeks to provide a framework within which its citizens can pursue their own values and ends, consistent with a similar liberty for others

An event recognised as responsible for the production of a certain outcome... Human intuition is extremely keen in detecting and ascertaining this type of causation and hence is considered the key to construct explanations... and the ultimate criterion (known as “cause in fact”) for determining legal responsibility.
Clearly, actual causation requires information beyond that of necessity and sufficiency: the actual process mediating between the cause and the effect must enter into consideration.

It is a natural impulse of human beings to evade the narrowness of personal and family routine to venture into the wider universe of history, where you feel that your life is transcendent and get a higher "sense". The most banal and clumsy way to do it, accessible even to the poor, incapable and rogue is the militancy in a party or a "cause", that is, in some group embellished with pompous words like "freedom", "equality", "justice", "patriotism", "morality" or "human rights". These words can represent any substantive value, but not when the individual acquires from them all the value they may have, rather than filling them with his own personal substance. The most criminal illusion of modernity was to persuade men that they can be noble by identifying with a "cause", when in fact all causes, while names of abstract values, only acquire concrete value by the nobility of men who represent them. The bottom of degradation is achieved when some "causes" are so valued that they seem to infuse virtues automatically in any bum, fake or bandit who agrees to represent them.

For we all are united in a common cause. It is a proud cause, which we may serve secure in the knowledge that the earth will be better for our efforts. It is a cause that has no end: there is no point at which we shall say, "Our work is finished." We build on the achievements of those who have gone before us; let us, in turn, build strong foundations for those who will take up the work when we must lay it down.

Ideally a just constitution would be a just procedure arranged to insure a just outcome.

If we take the widest and wisest view of a Cause, there is no such thing as a Lost Cause, because there is no such thing as a Gained Cause. We fight for lost causes because we know that our defeat may be the preface to our successors' victory, though that victory itself will be temporary; we fight rather to keep something alive than in the expectation that it will triumph.