The purity of the message makes it even more remarkable. It’s easy to tell someone about the Leaning Tower. Much harder to tell them about the Panthe… - Seth Godin

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The purity of the message makes it even more remarkable. It’s easy to tell someone about the Leaning Tower. Much harder to tell them about the Pantheon in Rome. So, even though the Pantheon is beautiful, breathtaking, and important, it sees 1 percent of the crowds that the harder-to-get-to Tower in Pisa gets.

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About Seth Godin

Seth Godin (born July 10, 1960) is an American author and speaker on business issues.

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Additional quotes by Seth Godin

If your organization requires success before commitment, it will never have either. Part of leadership (a big part of it, actually) is the ability to stick with the dream for a long time. Long enough that the critics realize that you're going to get there one way or another...so they follow.
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If you’re remarkable, it’s likely that some people won’t
like you. That’s part of the definition of remarkable.
Nobody gets unanimous praise–ever. The best the timid
can hope for is to be unnoticed. Criticism comes to those
who stand out.
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