Because in a business like that what your customers are buying is not your business’s ability to give them what they want but your ability to give th… - Michael Gerber

Hi, have you been in here before?” The customer will respond with either a “yes” or a “no.” In either case, you are then free to pursue the conversation.

Unfortunately, personalities, good feelings, goodwill, and luck aren’t the only ingredients of a successful organization; alone, they are the recipe for chaos and disaster.

It’s up to you to dictate your business’s rate of growth as best you can by understanding the key processes that need to be performed, the key objectives that need to be achieved, the key position you are aiming your business to hold in the marketplace.