My favorite definition of love is giving someone the power to destroy us and trusting they won’t use it. - Simon Sinek

A written cause works like a compass. And with a compass in hand, each succession of leaders, their gaze looking beyond the horizon, can more easily navigate the technologies, politics and cultural norms of the day without the founder present.

Great organizations don't just drive profits, they lead people, and they change the course of industries and sometimes our lives in the process.

If certain conditions are met and the people inside an organization feel safe among each other, they will work together to achieve things none of them could have ever achieved alone. The result is that their organization towers over their competitors.